How will you know when you have reached success?

6. Communicate behaviour change

(Sequence & Stakes) (Product Market fit)

 

Knowing that a product will get the job done 20 percent or more is the key to predictable innovation.

https://jobs-to-be-done-book.com/

Task
• Generate scenarios to test against
• Have a solid understanding of how to measure the data and map it against your hypotheses
• To test the solution hypothesis against the situational context of a users JTBD – does this new mental model of the world / workflow work?

Outcome
To validate or invalidate the solutions against our intrepretation of what will generate value for the user

Output
• Validate, revise, explore framework report
• Deliver and evolution Roadmap

 

Validate Your Ideas with the Test Card

https://strategyzer.com/

Image result for test card

 

Capture (Customer) Insights and Actions with the Learning Card