How do you make toast?



#warm-up activity #think differently #build empathy

A slightly different way to use the ‘toast’ game:

  • In groups of <10
    • Go around in a circle where each member describes one stepĀ of the toast making process
      • You only have the number of steps in the process as there are the number people
    • Once you’ve gone clockwise – try again going anticlockwise

You’ll be amazed at the steps that people come up with.

This activity provides transparency as to how people think differently. The inclusion of multiple perspectives adds to a more complete picture.



Here’s a really interesting deep dive interview that a couple of guys from ‘Jobs to be done’ did with a random guy about his recent mattress purchasing experience. They ask questions largely around the history context and trigger points around deciding that a need was there – before exploring the point of purchase itself. It’s incredible how much background they get by gaining the context of thoughts, feelings and justifications for events that happened upto five years ago.

Podcast: Play in new window | Download